New regulations are looming on the horizon for business websites. The Americans with Disabilities Act (ADA) advanced toward becoming law in 1990. The reason for the law is to ensure people with inability have indistinguishable rights and openings from every other person. ADA regulates businesses to provide a website experience that works well for individuals with disabilities.
Globally, it is estimated that approximately 15% of the world’s population lives with some form of vision impairment. It makes good business sense to make your site accessible. Why prevent millions of people from viewing your site?
What Is ADA Compliance?
In simple definition, it is to make your website easily accessible to users with disabilities.
Your site is ADA compliant if it meets the Web Content Accessibility Guidelines (WCAG.2) standards referenced earlier. There are several levels of compliance-A, AA, AAA-but at least try to meet Level A standards.
Reasons Why Your Website Should Be ADA Compliant
More of the world is online today than ever, meaning the internet is no longer a privilege. It’s a necessity. It is better to start working toward accessibility of sites for all today than to implement a complete overhaul as suggestions become rules.
- ADA Compliance improves SEO efforts
- It increases your target audience
- Helps to avoid penalties by meeting WCAG guidelines
- Provides presentable and understandable information to users
- Overall you get better website usability
How to Make Website ADA Compliant?
It’s not as bad as it seems. Your website possibly already meet many of the mentioned rules and others will only take our expert web developers a few minutes to bring up to par. The larger the website, the longer it takes, the more it costs.
- Add alt text to all meaningful images on your website.
- Instead of setting an exact font size using numbers of pixels, use scalable units to determine font size. This makes your site more adaptable and accessible than using traditional processes.
- Provide keyboard shortcuts for better navigation.
- Ensure your website works well with assisting technology.
- Any distraction such as pop ups that automatically initialize on your website must be removed.
- Allocate multiple options to access website content such as text, time-based, video, audio etc.
Last but not the least, make your website accessible to ALL users.
What Happens If Action Not Taken?
By not having an ADA compliant site, you’re already losing potential business opportunities from people who would rather use services elsewhere that work best for them.
The future where search engines rank websites that were ADA compliant is not too far. With ever changing algorithms, it is mandatory to make a website mobile friendly or miss on search engine rankings altogether.
Websites never stop evolving. With thousands of ADA lawsuits being filed each year, it’s better to not ignore ADA compliance and the WCAG 2.0. Websites that are ADA accessible and compliant are not only friendly to individuals with disabilities, but they also tend to be friendly to search engine ranks too!
If you’re unsure where to get started, the ADA’s website has tips. You can also contact us to find out if your website is currently ADA compliant and how you can change it if it’s not. If you’re planning to redesign a major website, don’t look any further. We understand the importance of these compliance standards and know how to accurately meet the guidelines quickly.
In closing, If you have any questions to bring your website up to ADA Compliance, then contact us today.