We are now in the third decade of the twenty-first century, and the ecommerce sector is at its peak. Whether the increase is due to the present epidemic or because people enjoy shopping online, it has resulted in enormous advancements in the e-commerce industry. The e-commerce business is quickly evolving, and it is about to lose its head. Yes! Headless commerce might be the next big thing in the e-commerce sector.
The popularity of headless commerce has been rising steadily. Despite the fact that not everyone is aware of this new technology, it has given online merchants and customers several advantages. The advantages of headless commerce include faster websites, greater customization options, and quick modification.
Headless commerce can become a standard for both B2B and B2C companies. According to a study, 86% of business owners are experiencing increased client acquisition costs. As a result, businesses must build an online experience that will entice customers to buy. Headless commerce is a method used by numerous merchants to create a content-led online store. Headless commerce allows frontend developers to create an interesting frontend without relying on the backend.
What is Headless Commerce?
Headless commerce is an eCommerce solution that stores, maintains and distributes content without using a frontend delivery layer. The front end (or “head”) of a headless commerce platform has been decoupled and removed, leaving only the backend. Developers can use APIs to deliver items such as products, blog articles, or customer reviews to any screen or device. At the same time, frontend developers can work on how to present that information using any framework they choose. Generally, all functional elements of the system can be handled programmatically. This includes the creation and administration of content components
Key Features of Headless Commerce
1) Custom Solutions
Entrepreneurs prefer a headless approach in many cases as they have unique ideas that no CMS or platform can support. Traditional platforms’ customization may have served them well at the beginning of their online adventure, but they are now unable to sustain long development cycles and maintenance. They can keep the customization while saving money and time on maintenance. Headless can provide customers with the best of both worlds in terms of open SaaS.
2) Digital Experience Platform
DXP software enables businesses to digitize and improve customer experiences quickly. The use of DXP software in combination with a headless solution creates a solid basis. The flexible API-driven content and its ability to integrate with various devices are at the core of this collaboration. This combination allows developers and marketers to work independently.
3) CMS Pairing
It makes for a tremendous mixture when headless commerce is combined with a content management system (CMS) like WordPress, Drupal, or Magento. The presentation layer is separated from the e-commerce development platform in this scenario. As a result, a CMS can be used to provide unmatched client experiences and boost conversion rates.
The e-commerce platform has all of the necessary security and functionality and the ability to connect with other ERPs, PIMs, and OMS tools.
Top Headless E-commerce Platform
Here is the list of the top headless e-commerce platforms:
Magento is an open-source e-commerce platform that provides online businesses with a dynamic shopping cart system and flexibility over the appearance, content, and functionality of their online store. Magento provides sophisticated marketing,
and catalogue management tools. Keep in mind that API expansion is not available out of the box in every version or functionality of Magento. This may require more development.
It is an open-source eCommerce platform designed for small to big retail enterprises, including merchandising, order management, customer segmentation, content development, etc.
2) Shopify Plus
Shopify headless ecommerce is one of the world’s top platforms, with the ability to integrate ERP, PIM, CRM, CMS, and design systems. It also provides easy-to-use metrics with pixel settings for tracking desired KPIs and cross-channel sales. Moreover, Shopify is the finest ecommerce platform for SEO, with fantastic built-in features and lots of optional plugins that are very easy to manage.
It is best for high-growth, high-volume enterprise businesses and the world’s fastest-growing brands that generate $1 million+ in revenue.
BigCommerce is a well-known ecommerce platform for establishing and managing online stores. It assists you in setting up your shop, adding products, and making money from your ecommerce website. BigCommerce is the ideal option for large or rapidly developing businesses since it comes with a lot of built-in functionality, data resources, and other features.
It is a cloud-based platform designed for retail enterprises of all types that allows them to build eCommerce websites using customizable themes/templates and manage sales using centralized dashboards.
4) Salesforce Commerce Cloud
Salesforce is a well-known CRM that is used by multinational corporations and organizations. It has developed an adaptable and innovative headless commerce system. It includes scalable commerce APIs that decouple backend services from the frontend customer experience. Modern infrastructure and efficient tools are also provided to the developers in order to increase agility and productivity.
It’s a digital commerce platform for medium and big enterprises that lets them manage various pricing/shopping lists, catalogues, reports, and more through configurable dashboards.
OroCommerce is an open-source B2B eCommerce platform. Due to its extensive set of out-of-the-box features, the platform can be customized to fit any B2B, B2B2B, B2B2C, or B2B & B2C commerce demand. Manufacturers, distributors, wholesalers, retailers, and brands may all benefit from OroCommerce’s eCommerce solution. The system can be delivered as a cloud solution or as an on-premise installation.
Fast-growing, first digital companies that want to do ecommerce the headless way and expand their business worldwide in search of a quick, dependable and proven solution for the future.
In this article, we have covered a wide range of topics related to headless commerce. At Latitude Technolabs, the leading ecommerce development company in India, we have extensive experience creating ecommerce stores using the headless approach. We can develop ecommerce stores from scratch, add new features and capabilities, enhance the user interface, upgrade versions, increase performance, and much more. Contact Latitude Technolabs and let us know your requirements.